People Working
Team Meeting
Woman Smiling 1

Who We Are.

CEO On Call is a Cape Town-based business consulting firm that partners with senior executives, financial leaders, and strategy teams to unlock clarity in complex environments. We specialise in financial strategy, corporate planning, and performance optimisation delivering actionable insights that drive growth and resilience.

Team Huddle

Our roots are in South Africa, but our reach is global.

With a team of seasoned consultants and industry specialists, we’ve worked across sectors and borders to help businesses move from reactive decision-making to proactive, data-informed strategy.

Business Knowledge.

We understand the pressures that come with leadership – tight margins, shifting markets, and the need to make high-stakes decisions with confidence. That is why our philosophy is simple: combine deep expertise with practical tools, and always tailor solutions to the unique context of each client.

Whether you’re scaling a startup, restructuring a mature enterprise, or preparing for investment, CEO On Call brings the clarity, structure, and strategic foresight needed to move your business forward.

Customer first

Listening to your needs

Passion

A love for our work

Integrity

Providing honest appraisals

Excellence

Quality track-record

Meet the Team.

At CEO On Call, we’ve built a team that blends analytical precision with strategic foresight. Our consultants are not just technically skilled, they’re commercially astute, globally experienced, and deeply invested in helping businesses make smarter decisions. Each team member brings a unique mix of expertise in financial modelling, strategic planning, and operational execution.

We’ve worked across industries and continents, advising C-suite leaders, finance teams, and boards on how to turn complexity into clarity and insight into action.

We believe in collaboration over jargon, and substance over show. Whether we’re building a custom dashboard or facilitating a high-stakes strategy session, our focus is always on delivering measurable value.

Colin Priem, M.Com

Founder | Principal Consultant
Executive Advisor

Giran Adams

Strategic Marketing Leader
Fintech Growth Expert | AI-Driven Innovator

Glynis Abrahams

Strategic Communications Advisor
Content Architect | Brand Storytelling Specialist

Nic Black

Design Interpreter
Graphic & Web Designer

Team Meeting 4

How We Work

Our Approach.

Every business challenge is unique, and so is the way we solve it. Our consulting process is built on the belief that strategy should be grounded in evidence, not assumptions. That’s why we begin with deep listening, followed by sharp analysis and tailored solutions.

We work closely with leadership teams to uncover what’s working, what’s not, and what’s possible.

Using advanced financial modelling, scenario planning, and performance metrics, we help clients make decisions that are not only informed but future-ready. Our methodology is data-driven, clientfocused, and results-oriented.

Women Working
Man Going through Papers

We don’t rely on generic advice or off-the-shelf frameworks. Instead, we build strategies that are practical, scalable, and aligned with your business goals. Whether you’re navigating uncertainty or preparing for growth, our approach brings structure to complexity and momentum to your next move.

Get a personal consultation.

Let’s unlock clarity in your complex environments